Advertising your new online business

OK, now that you have a new business online you need to do some research about how and where to advertise. You may have a really nice looking website, but if you don’t have traffic coming to it, you won’t be able to make any money!

We have come a long way 🙂 It used to be pretty simple; you placed an ad in a newspaper or magazine and waited for the results. But advertising is getting to be pretty high-tech and it can actually get confusing, especially not knowing much about SEO (Search engine optimization) or PPC (Pay per click) and just generally the ins and outs of advertising online.You can waste a lot of time and also money.

To really explain SEO in detail, my suggestion is to google this form of advertising, because it is free, but it is also very time-consuming. I have learned quite a bit so far, but still have a way to go. There are excellent tutorials available online. Many successful internet marketers are selling their SEO information in the form of an e-book or videos. You could also go to a forum and get good information from others that are willing to share their information.

PPC, or pay-per-click: This is another method of advertising, but you do need to spend some money with this form of advertising. However, no matter what your budget is, you can display your ads on Google and their advertising network. You only pay when  people click on your ads. The results are usually pretty fast.

You create your ad and choose keywords, which are words or phrases related to your business. You can get a really neat tool from google, called” , Keyword tool”. This will help you a lot with the right keywords. Again, once you are at this point, just do some research, and please remember, the key to this working online business is perseverance! This all takes time, this is not an overnight get rich type of business, and it takes work 🙂

Another form of advertising that really works very well is to place a banner and a link to your website on other people’s websites. A good place to advertise is www.cwahm (short for Christian women working at home) or another good place is I like to promote Christian websites, because I feel that I can trust them. If you are curious as to how much traffic a website gets, you can go here and get the statistics! I hope that this has been helpful information for you.







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